We note with interest that AA Tourism have today unleashed their "Been There" traveller review programme.
We mentioned in a previous post that the introduction of new accommodation guest feedback platforms will cause intense debate and stir up the New Zealand motel industry over the next 12-months.
The opportunity for guests to provide instant online feedback about their accommodation stay at a motel is about to dramatically increase. We predict that the AA's new traveller review programme should become a significant player of many.
Jasons Travel Media should also provide a popular outlet for guest accommodation reviews with their imminent release of their new review platform, "Stayed, Paid and Raved."
We believe that on-line guest feedback will be a positive litmus test for moteliers. How how this concept is understood and received will provide a good indication of the maturity and acumen of the motel industry.
See AA Tourism's press release: HERE